Growth Product & Lifecycle Marketing Specialists | Up to PHP120K

Shape digital customer journeys, accelerate product growth, and build the future of fintech through data, experimentation, and lifecycle excellence.

Join a high-performance digital business where product innovation, customer engagement, and measurable growth are built by exceptional talent. This opportunity is designed for top 1% professionals ready to own strategy, influence business direction, and create meaningful impact across digital products and customer lifecycle ecosystems. Work alongside cross-functional leaders in a fast-scaling, data-led environment where experimentation, innovation, and long-term career growth define success.

Why You'll Love Working Here

• Competitive Salary Package
• Night differential pay to maximize your earnings
• Permanent WFH arrangement
• HMO coverage with free dependent upon regularization
• Prime office location in Ortigas (Easy access to MRT stations, restaurants, and banks)
• Fixed weekends off
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

Hiring Roles

As a Growth Product Specialist

You will own product growth strategy by transforming customer behavior, funnel performance, and product analytics into structured decisions that improve acquisition, conversion, retention, and long-term customer value. This is a strategic product management role built for commercially minded digital product professionals who thrive in experimentation, optimization, and end-to-end product ownership. Working closely with engineering, analytics, risk, and business leaders, you will help shape digital lending products that customers trust and continuously choose.

Qualifications

• 3–5+ years of experience in Product Management / Growth Product Management within fintech, SaaS, digital platforms, or technology-driven businesses
• Proven success turning analytics and behavioral insights into product strategies that drive measurable growth outcomes
• Strong expertise in customer journey mapping, funnel optimization, experimentation, and A/B testing frameworks
• Hands-on experience using Mixpanel, Amplitude, Google Analytics, or similar product analytics tools
• Strong understanding of digital product development lifecycles including discovery, delivery, iteration, and optimization
• Demonstrated experience converting customer insights into feature enhancements, product decisions, and growth initiatives
• Strong collaboration experience across engineering, analytics, design, risk, compliance, and commercial teams
• Excellent stakeholder management, data storytelling, and business communication skills
• Strong written and verbal English communication
• Must come from a true product management environment with exposure to digital product development (non-call center)

As a Lifecycle Marketing Specialist

You will lead end-to-end lifecycle strategy that drives customer activation, engagement, retention, and revenue growth across digital channels. This is a high-impact marketing role for specialists who understand customer behavior deeply and know how to build personalized, automated journeys that convert users into loyal advocates. You will own segmentation, automation, experimentation, and campaign optimization in a sophisticated digital ecosystem where every touchpoint is powered by data.

Qualifications

• 3–5+ years of Lifecycle Marketing / CRM / Retention Marketing experience with full campaign ownership
• Proven expertise in marketing automation platforms such as CleverTap, Braze, MoEngage, or similar tools
• Strong experience building multi-channel campaigns across push notifications, SMS, email, and in-app engagement
• Hands-on expertise designing behavior-triggered lifecycle journeys including onboarding, activation, retention, and reactivation
• Strong audience segmentation capability based on customer behavior, engagement patterns, and lifecycle stages
• Proven experience running A/B testing and experimentation programs to improve conversion, retention, and engagement
• Strong analytical ability with experience interpreting funnels, campaign metrics, and behavioral data
• Data-driven mindset with the ability to turn insights into actionable lifecycle improvements
• Experience in high-volume digital customer environments is highly advantageous
• Strong written English communication with the ability to craft clear, targeted, high-converting messaging

Join the Top 1% Talent. A better career. A better life.

Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia’s Best Companies to Work For in Asia 2025 and a finalist in the 2026 Inspiring Workplaces Awards Asia, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.

Apply now and experience the difference!